bridging the

gap between

COMMON SENSE &

COMMON PRACTICE

Deborah challenges the status quo and brings a new way of looking at things. She works with founders, family offices and business leaders, turning compelling visions into reality and onward onto legacy.

Curious and creative, Deborah is known for her out-of-the-box thinking, sensing trends and picking the right people. Spotting a pattern between teams that make it and those that don’t, Deborah developed the AMANI™ protocol, taking the guesswork out of spotting the right founders and growing businesses in the right way.

Deborah is a frequent speaker and engaging moderator at conferences, exploring a variety of topics including: entrepreneurs, innovation and technology for good.

Based in Dubai, she is on the Steering Committee of the 30% Club’s GCC chapter, developing the pipeline of women from “schoolroom to boardroom”. Deborah is also a mentor at Sheraa, the Sharjah Entrepreneurship Centre and is often found at university campuses engaging with the next generation of leaders, thinkers and doers.

Deborah challenges the status quo and brings a new way of looking at things. She works with founders, family offices and business leaders, turning compelling visions into reality and onward onto legacy.

Curious and creative, Deborah is known for her out-of-the-box thinking, sensing trends and picking the right people. Spotting a pattern between teams that make it and those that don’t, Deborah developed the AMANI™ protocol, taking the guesswork out of spotting the right founders and growing businesses in the right way.

Deborah is a frequent speaker and engaging moderator at conferences, exploring a variety of topics including: entrepreneurs, innovation and technology for good.

Based in Dubai, she is on the Steering Committee of the 30% Club’s GCC chapter, developing the pipeline of women from “schoolroom to boardroom”. Deborah is also a mentor at Sheraa, the Sharjah Entrepreneurship Centre and is often found at university campuses engaging with the next generation of leaders, thinkers and doers.

Curiosity AND Creativity

A sense of curiosity is the hallmark of Deborah’s thinking. She explores the how and why of things, especially systems and people. But it doesn’t stop there. Challenging the status quo she asks ‘is there a better way‘ and if so, how?

Innovation and INSPIRATION

Deborah approaches matters like puzzles that need to be solved. With a sense of playfulness she challenges mindsets and perspectives, and helps people persevere through the most challenging circumstances. 

Learning and Legacy

Deborah brings a sense of perspective and balance to the work one does. She instils the importance of acknowledging the blessings we have been given, the lessons we have learned and being a positive influence in the lives of others.